Wiphi for Sicilia Outlet Village Facebook page has reached a fanbase of 350,000 fans starting from 70,000 with a great engagement of the public who actively responds to the pages with requests for information and sharing the shopping experience .
For Torino Outlet Village Facebook page, the company managed the launch and opening of the Outlet, reaching 110,000 fans in less than two years, with a progressive loyalty of a clientele very attentive to promotional initiatives.
Wiphi takes care of advertising for both luxury outlets, managing an average of 60 outlet advertising campaigns per year.
Wiphi takes care of the creative concept of the Instagram channel of Sicilia Outlet Village and Torino Outlet Village, involving a clientele profiled by common interests related to shopping. We communicate 100 initiatives a year such as events, concerts, promotions, style tips, sales and extra sales.
The company responds to all reviews for both outlets by providing after-sales assistance and improving the tourist and shopping experience of customers, taking care of customer satisfaction.
The company has years of experience in social care and provides real-time information, welcomes customer inquiries and monitors all customer comments and reviews.
Wiphi dealt with crisis management.
GRAPHICS AND DIGITOTEM
Live communication of on-site events for Torino Outlet Village with the related graphic creation, design and schedule of the contents on the digital totems that the Outlet is equipped with. We have activated a count down for the communication of the Extra Sales: customers view the stores that adhere to the initiative every hour.
Wiphi has created a tool that allows Shopping Centers and Outlets to manage and coordinate the promotional activities of the stores and give visibility to the events, on a single dedicated web space.
The Promotional Tool connects easily with the website and social channels, thus optimizing all promotional activities through a single web platform: thanks to the tool in 2019 we managed 1,500 promotional initiatives of international brands such as Armani Outlet, Michael Kors , Patrizia Pepe , Pinko, Adidas, Puma, Nike and many others.
The access system is easy and immediate, the web page can be viewed on all devices and credentials are customised for each store with wizards. The tool allows the publication of the promotional initiatives of the stores participating in a special initiative.